Rising vaccination charges and reducing an infection charges throughout a number of European international locations have helped the Journey app class hit sturdy year-over-year progress charges in Q2 2021, with downloads up 104 p.c. Sensor Tower’s newest report, accessible now, reveals that downloads reached 143 million installs, up 14 p.c versus H1 2020 on Google Play and Apple’s App Retailer, respectively.
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- Travel Apps Rebounded in H1 2021
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Reserving.com Dominates the Journey Aggregator House
Journey aggregator apps have been considerably impacted by the emergence of COVID-19. Nonetheless, by the summer season of 2021, downloads of resort reserving apps and full-service journey aggregators have been approaching pre-pandemic ranges. Reserving.com reached practically 3 million downloads in Europe in July 2021, a brand new all-time excessive exceeding its peaks in the course of the summer season months earlier than the pandemic. From January to August 2021, Reserving.com noticed a mean of 1.7 million downloads per 30 days in comparison with opponents Tripadvisor, Trivago, Skyscanner, Tutu.ru, and Aviasales, which collectively noticed 267,000 common installs per 30 days. With the UK and the US anticipated to chill out overseas journey restrictions within the coming months, journey aggregator apps have a possibility to proceed boosting consumer adoption charges.
Airbnb Downloads Surpass These Recorded within the Summer time of 2019
Trip rental apps led the lodging class restoration in the summertime of 2021. Airbnb was the highest lodging app, surpassing 6 million installs between January to August 2021, with consumer adoption reaching its highest level in the course of the yr in July at 1.2 million downloads.
Different lodging apps reminiscent of HomeAway, Holidu, and HomeToGo registered constant Y/Y will increase in downloads with considerably greater consumer adoption ranges in comparison with summer season 2019.
Ryanair Downloads Took Off This Summer time
In Europe, Ryanair was the main airline app, with 720,000 common month-to-month downloads from June to August 2021 in comparison with a mean of 240,000 month-to-month downloads for easyJet, Wizz Air, and S7 Airways. Ryanair ranked No. 1 by downloads in 18 out of the 32 months between January 2019 and August 2021. Of the 4 prime airline apps in Europe, Russia-based S7 Airways noticed probably the most Y/Y progress, with downloads nicely above pre-pandemic ranges in the summertime of 2021.